Timely Messaging for Consistent, Measurable Results
Promotional Emails for Your Cannabusiness
Emails are a personal touchpoint between you and your customer. Take advantage of that interaction with email marketing that will:
Boost sales by getting new products, promotions, and happenings in front of your customers ASAP
Build credibility and strong customer relationships by regularly establishing your business as a go-to solution for their needs
Increase brand awareness by consistently engaging with your audience and encouraging traffic to your website and social media
Service Includes:
Topic research
Engaging subject line
Compelling call to action (CTA)
Layout suggestions
One round of edits
How Your Cannabusiness Benefits from Email Marketing
Allows for specific, targeted messaging to the different buyer personas in your audience
Engages your customers in real-time, wherever they are, with timely messaging that converts
Gives you the ability to speak more freely about your cannabis product or service by avoiding algorithms
This service hits right if:
You have an email opt-in on your website but aren’t sure what to do with those emails once you get them
You send emails to your mailing list occasionally but don’t have the time to keep it consistent
You’re creating a sales funnel for your B2B or B2C product or service offering and need an effective email sequence that converts
You have an active blog and want to start leveraging that content to boost sales and SEO
This service hits wrong if:
You don’t have an established email list
You don’t have enough content or promotions to engage with your audience regularly
You don’t have someone to build and design the email within your CRM software
Search engine optimization isn’t at the forefront of your marketing strategy
Compliance isn’t important to you
The Writing Process
Step 1: Discovery Call
We discuss your brand, target audience, and marketing goals to narrow down your best email schedule and approach.
Step 2: Research
I take what we determined in our discovery call and begin customer demographic and subject matter research.
Step 3: First Draft
I turn in the first draft of the email to you complete with an engaging subject line, compelling CTA, and layout suggestions.
Step 4: Edits
After I turn in the first draft, you have three days (adjustable) to deliver your edits to me for final revisions.
Step 5: Final Draft
I make the requested edits and submit the final draft to you so you can start building lifelong relationships with your customers.